Abdulmalik Alhawishl

Led end-to-end marketing strategy and campaign planning, optimizing performance to drive revenue growth, improve ROI, and build scalable campaigns. Worked with 4+ brands.

I led the marketing team and together we achieved over SAR 25 million in sales within less than one year. I focused on improving return on ad spend (ROAS) by tracking performance, optimizing budgets, and refining targeting strategies. I also restructured workflows to boost team efficiency and strengthen cross-functional collaboration across departments. In addition, I secured strategic partnerships and identified new growth opportunities that expanded the brand’s reach and contributed to revenue growth. I also planned and executed integrated marketing campaigns, working closely with creative teams and external vendors to deliver measurable results.

-Built a new digital brand from the ground up، managing full production and launch cycles. - Improved online sales through performance analysis and campaign optimization. - Managed ad performance, pricing strategies, and promotional initiatives to maximize conversions.

- Research and analyze market trends, competitor activities, and potential customer needs to develop targeted marketing strategies. - Identify and pursue new business opportunities to drive growth and profitability. - Establish and maintain relationships with key clients and partners. - Collaborate with marketing and sales teams to ensure alignment of business development strategies with overall company goals.

"It was a pleasant experience in real estate marketing, which expanded my awareness of the field and how field marketing operates within the real estate sector."

LOT for inspired perfumes، “It has been an extraordinary experience entering a new, crowded and competitive market and industry. The brand specializes in inspired fragrances, has served over 15,000 customers and achieved sales of over one million in a very short period، “I looked at e-commerce from a different perspective, and learned details about creating online stores, digital marketing, marketing with celebrities, customer experience, manufacturing perfumes, and other tasks. It served as a practical model for applying the ideas and concepts I was learning about marketing and e-commerce.”