Abbie Virgo
Visual Merchandising Manager @ House of Fraser
About
An Experienced Visual Merchandiser with a proven track record of creating compelling in-store displays across multiple categories, including Womenswear, Fashion Accessories, Menswear, Childrenswear, Home, and Beauty. Well-versed in forward planning, training Sales Floor Colleagues, and adhering to internal controls and procedures. An excellent communicator which has enabled me to liaise effectively with Brand representatives from global brands such as Ralph Lauren, Hugo Boss, and Paul Smith. Outside of work I enjoy exploring my creative side in my free time through my passion for art and design, with a particular focus on fashion and staying up-to-date with the latest trends. I also find inspiration in live music, continuously discovering new artists and genres. Maintaining an active lifestyle is important to me, and I enjoy swimming and going up to London to visit museums and vintage markets. Spending quality time with loved ones brings me great joy, and additionally, I love to escape the city and spend time in Brighton, where I can relax by the seaside and explore the vibrant culture and unique shops and restaurants.
United Kingdom
Godalming
Retail
Interpersonal Skills, Customer Experience, Constructive Feedback, Visual Communication, Lighting, English, Visual Direction, Timelines, Team Building, Critical Thinking, Stock Control, Brand Strategy, Fashion Merchandising, Skilled Multi-tasker, Luxury, Props, Commercial Planning, Branding, Store installs, Product Selection
Experience

Visual Merchandiser
Guildford, England, United Kingdom
-Visual Merchandiser for a 7 Floor Department Store With a £30 Million Turnover Covering Womenswear, Fashion Accessories, Menswear, Childrenswear, Home and Beauty. -Creating the WOW on key hotspots, VM Edit spaces and window theme installations, effectively styling, dressing, merchandising and refreshing the product across every category in Store, in line with VM Strategy and Policy documents. -Forward planning effectively using the marketing calendar to incorporate monthly VM policy changes: the daily standard checklist: seasonal set up: Christmas/Event/Sale/Promotion POS set up and removal. -Training and coaching Sales Floor Colleagues to constantly improve their merchandising skills, particularly championing standards and styling to drive sales and profit. -Ensuring internal controls and timeframes are adhered to in line with policies and procedures, -Effectively utilising POS systems and processes to enhance the customer experience to Company guidelines. -Taking an active role in supporting in-store eventing, providing ideas and inspiration and identifying opportunities for improvement. -Liaising with Senior Stakeholders on Store Visits such as Directors and Regional Managers on potential department moves. -Often asked to support other stores with store openings and up skilling of team members. -Liaising with Brand representatives such as Ralph Lauren, Hugo Boss and Paul Smith. -Responsible for the instore Instagram Account to showcase the latest product offerings and showing the best of the store online to the local community,

Brand Ambassador
Guildford, England, United Kingdom
-Worked closely with the Head Office team to ensure that in-store displays were in line with the brand's seasonal campaigns. -Utilised strong merchandising skills to ensure that the departments layout was intuitive and easy to navigate for customers. -Developed and implemented floor layouts that showcased the brand's latest collections and drove sales. -Acted as a brand ambassador by providing product knowledge and outfit building services to customers. -Maintained the store's visual standards, including display fixtures, lighting, and signage, to create a cohesive brand experience for customers.

Front Of House Team Member
Guildford, England, United Kingdom
-Provided exceptional table service in a fast-paced restaurant environment, ensuring that customers received a gourmet experience from start to finish. -Demonstrated excellent communication skills to ensure that guests felt welcome and informed throughout their dining experience. -Multi-tasked effectively to maintain the highest quality of service, whilst working at pace to ensure efficient and timely service delivery. -Showed a willingness to learn, develop and go above and beyond to provide guests with an outstanding experience, whilst also having fun and maintaining a relaxed and casual atmosphere.
Abbie Virgo's Contact Information
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