Aashi M Jain

Prospect enterprise clients, build ROI-driving B2B marketing campaigns, and manage strategic relationships that deliver measurable business growth - Exceeded annual sales targets by 40% and closed $1.4M+ by prospecting and acquiring enterprise clients and building their B2B media and content marketing strategies - Drived measurable client outcomes including brand awareness, differentiated thought leadership, and full-funnel lead generation that delivered ROI - Drove up to 5x account growth through strategic QBRs, executive presentations to director+ stakeholders, and in-person visits that identified expansion opportunities and strengthened trusted client-partner relationships - Designed and executed multi-channel marketing campaigns including content franchises, webinar series, and content syndication that generated qualified pipeline and measurable business impact for clients

• Led a team to develop a go-to-market strategy to increase Google Cloud software usage by 6% across 3 industries • Designed a new omni-channel marketing plan helping the sales team to automate adaptation of pitches and deliverables based on client size, industry, and role • Conducted stakeholder interviews and focus groups with 60+ corporate executives and industry experts supported by academic secondary research to understand current market ecosystem, build user profiles, and identify key pain points

• Spearheaded cross-functional collaboration to engineer, design, and prototype a web-based platform • Built business proposals, financial forecast models and grant applications to seek funding for the initiative • Completed social impact projects and tracking for 2 multinational banks in Hong Kong • Managed a team of 10 people across 3 countries to realize the project

- Generated $625K+ in revenue and exceeded quarterly targets by 37% through consultative discovery to understand complex client requirements and presenting a solution based on it - Positioned Odoo as strategic partner for long-term customer transformation by collaborating with product and technical teams to design customized solution - Awarded "Sales Person of the Quarter" by building trusted relationships and consistently delivering client value

- Designed a new outreach campaign using researched consumer behavior and market trends for a German optical company - Built website, banners, letterheads, and pitch decks for company’s new game marketing arm - Supported marketing team by editing and optimizing 50+ social media campaigns and monitored success of the paid ads to save 7% on ad spending

- Prepared individualized proposals and digital marketing plans for 5 MNCs in the diamond and jewelry industry - Designed social media posts, websites, logos, and other branding materials - Executed SEO and B2B trade show marketing strategies increasing customer acquisition by 12-63% - Trained client employees to design social media content and update company website

- Used Hubspot and Hunter.io for lead generation and connecting with clients - Created an Excel analytics system assigning client health scores to prioritize clients and assign targeted sales and CS strategies. - Conducted CV screening and initial interviews for a 4 new roles.

- Built B2B trade show marketing strategy contributing to an increase in company revenue by 21% - Digitized accounting system in three countries to increase efficiency of reconciling and financial reporting by 43%

- Worked on 3 consulting projects for companies in F&B, Environmental, and FMCG industries to build Hong Kong market entry, fundraising, and marketing strategies - Led several case workshops based on The McKinsey Way and The Vault Guide - Designed cases for interviewing people interested in joining the International Consulting Club - Organized 7 conferences including panel discussions and seminars for 20-100 people - Managed club's social media account and relationships with managing partners and directors at Hong Kong's top 5 consulting firms

Established in 1991, the Hong Kong University of Science and Technology (HKUST) is a world-class international research university dedicated to cutting-edge education and research. In just over 25 years, this young and high-achieving University has risen with miraculous speed to take its place among elite institutions, climbing to the peaks of international esteem and receiving numerous honors and accolades. HKUST was ranked No.41 globally among 1,000 universities and No.1 in the world’s top 250 young universities by Times Higher Education (THE) in 2019. Our Schools also fly high individually. The School of Engineering is ranked No.23 in the THE World University Rankings by Subject – Engineering and Technology (2019) and No.3 in Greater China. (Times Higher Education, 2019)