
aaron dsouza
digital service squad - team member
About
With 5 years of expertise in brand-building and marketing communications, I aim to leverage my passion for brands, people skills and in-depth understanding of processes, to grow business. * Over 5 years of experience in marketing communications and building brands across categories * Established track record in leading projects and initiatives from inception to end, including conceptualizing, planning, execution and final delivery * Proven skills in building strong client relationships by delivering a proactive and highly involved approach to account management * Demonstrated ability to lead and work with teams to deliver results under budget and deadline pressures * Constantly graded the highest in performance and potential and received multiple awards for outstanding work
canada
toronto
banking
advertising, integrated marketing, team management, market research, business analysis, leadership, brand management, training, competitive analysis, selling, web services, business development, marketing, marketing strategy, branding and identity, brand awareness
Experience

digital marketing manager
my wine canada

digital service squad - team member

intern-marketing
flora2000
Piloted a project to increase visibility and sales through on-ground tie ups

intern-communications
greenpeace
Project : Improve the effectiveness of the on-ground fund raising team

software engineer
infosys
Enhanced the IBM Cognos’ Business Intelligence Product to meet business demands

client servicing
scotiabank

manager - brand communications
ddb mudra group
* Volkswagen, Gulf Oil, Lipton, McDonald's * Brand liaison between all verticals within the agency; Creative, Planning, Media, Studio, Production, Finance and Research. * Responsible for the India launch of products from Volkswagen cars to lubricants and burgers; from a strategy and branding perspective to the creative and media output. * Planned new product launches and developed both ATL and BTL communication * Initiated market visits and conducting focus group studies to get a deeper insight to consumer understanding for our clients. * Formulated new brand guidelines and templates, working closely with the client to effectively leverage brand assets. * Mediated discussions between global and regional hubs for clients & DDB. * Responsible for revenue tracking and billing, engaging with internal finance departments, production vendors and clients. * Others * Helmed and assisted new business assignments for pitches * and research and managed special projects and assignments
Education
mica (mudra institute of communications, ahmedabad)
marketing
university of mumbai
Activities and Societies: Secretary of the Computer Society of India(CSI) Fr CRCE Chapter Secretary of the National Service Scheme(NSS), Fr CRCE Chapter
humber college
marketing
george brown college
marketing
fr. conceicao rodrigues college of engineering
Designed and created an Ajax enabled HR management application for 3i-Infotech as part of my BE project (2006-07)
bombay scottish school
Activities and Societies: School Prefect
mica
marketing
Activities and Societies: MICA Community Radio
aaron dsouza's Contact Information
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