Aarfa Raees

Sales And Marketing Specialist @ DefiDraft

About

Most Web3 brands don’t struggle because their product is weak. They struggle because trust hasn’t been built yet. I work with blockchain and Web3 teams that have solid products but face challenges standing out, communicating credibility, and reaching the right audience. Many have tried posting more content or running PR campaigns, but without clear positioning, the results don’t compound. I’m a Web3 Marketing & Narrative Specialist, working with platforms like DefiDraft to help brands sharpen their positioning, distribute the right stories, and build long-term visibility. My focus is simple: making sure the right message reaches the right audience consistently. If you’re building in Web3 and want stronger visibility, credibility, and inbound interest, feel free to reach out.

Country

India

City

Aligarh

Industry

Management Consulting

Skill

Blockchain & Crypto Marketing , Digital Marketing Strategy , PR & Media Outreach , Lead Generation & Growth Hacking, Press Releases, Email Marketing, Social Media Marketing, Paid Media Advertising, Business Relationship Management, Sales Management, Digital Marketing

Experience

Sales And Marketing Specialist

DefiDraft

2025-10 - Present · 1 yr

• Supporting Web3 and blockchain projects with visibility, PR distribution, and brand positioning • Working closely with crypto brands to improve reach and narrative clarity

Online Reputation Management

Fameninja

2025-6 - Present · 1 yr 4 mos

Delhi, India

• Managing online reputation recovery for individuals and brands • Coordinating with publishers and platforms for content correction and removals

Marketing Specialist

The Blockopedia

2024-1 - Present · 2 yrs 9 mos

• Driving digital marketing and content strategies for blockchain-focused audiences • Helping Web3 brands connect with the right readers and communities