Trina Williams

Enterprise Sales Manager with Passio Technologies for the Northwest. Passio provides innovative, modular, and customizable technology solutions for transit customers in the university, municipal, corporate, healthcare, aviation, residential and hospitality industries. Our Passio NavigatorTM enables customers to have both full system control and true integration.

PARSEC Antennas are high-performance, 5G, rugged antennas for your mobile and fixed applications. All of our antennas are Made in the USA, 100% tested and TAA compliant. We stand behind our quality and make sure that you have all the support you need from our dedicated team of sales people and engineers. Parsec = Performance Responsibilities: Growing the West Coast States (CA, NV, UT, ID, OR, WA,MT, WY, AK, HI) by partnering with Carrier and Router Mfg reps as well as the Value Added Resellers that sell and install our solutions Present Parsec solutions at events, meetings and market visits in order to educate partners on the latest antenna trends and Parsec resources Engage with vendor partners to strengthen relationships, facilitating partnering activities and programs Meet sales and activity performance goals, including pipeline reports. Communicate monthly summaries of wins, losses, inhibitors, and new opportunities to leadership. Awards: Presidents Award Q1 2024

At NETGEAR, we turn ideas into innovative networking products that connect people, power businesses, and advance the way My role as a Brand Advocate allows me to build brand loyalty and drive sales through education and events. I belong to a team of "whatever it takes" types, so day to day activities can vary wildly. I might be filming a tutorial in our SJ office one day, and assisting with an RFP after conducting a virtual training the next. I spend a portion of my time coordinating efforts with other departments like marketing, product management and engineering. When you work together towards one goal, you're bound to succeed. Responsibilities: Developing and delivering In person and virtual product training for the North American Carrier Market such as AT&T, T-Mobile, Verizon and Bell. Working closely with both Sales & Marketing teams to drive sell through of our Mobile, Fixed Wireless products and device management software. Monitoring the competitive landscape, community pages and reviews to create more relevant, engaging training material and discussions. Assist with Industry events; coordinating for my team, set up, customer facing and tear down.

Digital marketing sales for the Hospital and Casino industry. Managed key accounts in this Account Manager role. In the short time at USA Today, I was able to make a positive impact to the team sales goal while getting an education on digital marketing.

Tessco is an industry leader in an ever-evolving global wireless marketplace. TESSCO is building the world's wireless future by serving as a value-added provider of the critical products, services and training solutions needed to design, build, run, maintain, and use everything wireless. Identified and developed new business relationships while growing an assigned portfolio of accounts worth 3.9 million in revenue. Sold Telecommunications equipment and provide solutions to businesses, contractors, buyers, PM’s and C level staff (2-way, broadband, network, DAS, Security etc.) in assigned West Coast territory. Managed and increased revenue of our competitive accounts. (Anixter, Graybar, Talley, Primus, Winncom) Seller of the Quarter Q1 FY 2018 by achieving 158% of revenue goal Exceeded yearly Revenue goal of 3,928,000 (112%) and GP goal 925,000 (172%)

Publicly traded, Industry leading distributor of top handheld accessory brands supporting Tier 1 and Regional retail dealers with tools and programs to drive sell through. With a consultative approach all aspects of the sales process from introduction to forecast and sell through are handled. Primary focus is to uncover revenue and brand placement opportunities in account base by leveraging relationships with manufacturers, other retail focused companies and the corporate territory managers. The achievements listed below along with trust built and strong relationships have resulted in quick and significant revenue growth for Tessco, manufacturers and the customer. Have landed, grown and managed largest indirect dealers in the Verizon, ATT and Sprint markets. Managed a portfolio of 80 Sprint and US Cell dealers from 1 – 150+ locations Worked with manufacturers, Internal Groups and the retail dealer to increase brand awareness and drive profitability by building planograms, creating sales spiffs, coordinating dealer summit trainings and following up regularly with top influencers Implemented retail programs such as VMI, app based training, market development and rebate programs to enhance dealer experience and satisfaction Travel to top accounts quarterly or as requested and attend retail trade shows to stay highly visible, make new contacts within accounts and build trust

Subprime mortgage lender offering mortgage investment banking services and products. Maintained relationships with mortgage banker, and broker clients Doubled loan revenue in assigned territory by winning business from new loan brokers and staying in close contact with brokers that were already doing business with MLSG Worked together with underwriter and broker to monitor loan progress, making sure contractual obligations were met and to ensure that MLSG would be considered first for future loan opportunities

Manufacturer of Data back-up and recovery software Territory responsibilities included direct sales to large financial firms as well as channel sales through our distribution partners in the Manhattan territory. Worked closely with assigned distributor account managers and to sell against other brands in our space, close opportunities, and follow up on open opportunities One of the top three sales reps in our organization within the first 6 months Ensured that our brand was the go to solution for the distributors of our software by giving them the support they needed from myself and our sales engineers Build trust with the distribution channel by using an opportunity assignment system that I created. Understand and present the advantages of our solution over the competitions solution to the distribution channel and their customers/end-users Increase amount of software modules in all accounts that were current users of our software Follow up with distributors and customers to drive new business and make sure that they were satisfied with their product experience